What Day Would you Break: Campaign

Was brought on to see through animation based on the initial designs through the rest of the campaign. Modified for 3 edits, 3 ratio formats, 3 run times, and 2 slated variations. (3X3X3X2= 54 versions!) The campaign was targeted to it's History Channel viewers on broadcast tv and social media platforms. 
Motion Designer
Director: Matt Caldamone
Vendor: And/Or
Client: The History Channel
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